If high school taught you anything, it’s that you shouldn’t copy someone else’s homework. But tell that to the long, storied ...

We take a look at all the movies and shows releasing during the make-or-break year for superhero media, from Supergirl to ...

SALT LAKE CITY — A week after launching the new name and logo for Utah's 2034 Winter Games to mixed reviews, the state's Olympic organizers said the public will come around to the unusual design. "We ...

Beth Forester is CEO of Animoto, a video creation platform, with 20+ years in marketing, leadership, and building customer-first products. I thought the hardest part of rebranding would be making ...

As Cracker Barrel continues to deal with the backlash against its (now mostly walked-back) modern rebranding that rocked social media for weeks, new data has come to light. According to research ...

Kai Trump‘s recent sweatshirt collection has captured the widespread attention of Travis Kelce‘s fans. The “KT” logo on President Donald Trump’s granddaughter’s clothing piece has drawn comparisons ...

A subtle update gives BMW’s roundel a satin black finish and slimmer letters, first seen on the Neue Klasse iX3. BMW hosted a change at the beginning of this decade when it unveiled a flat, ...

For marketers, a lot is being said about the Cracker Barrel rebranding fiasco. The restaurant chain is the latest brand to be criticized by its customer base over changes to its logo and offering ...

A week after announcing it was changing its iconic store logo, Cracker Barrel dropped its plans and will keep its existing logo. Here's what President Trump had to say about the logo changes. "If the ...

Like its namesake barrels that transported soda crackers until boxes replaced them, Cracker Barrel needed to change. The restaurant chain’s new CEO, Julie Felss Masino, laid out the argument to ...

Cracker Barrel is bringing back the "Old Timer" to their logo as the kitschy chain faced heavy criticism this week over its rebranding efforts, which intensified when the new logo was lambasted by ...