In recent years, forward-looking firms have added a powerful tool to their strategic planning: the go-to-market (GTM) plan.
When developing a detailed annual plan, the biggest pitfall to avoid is not having a defined process. There are a lot of ...
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How to create a market research plan
Market research plans define an existing problem and/or outline an opportunity. From there, the marketing strategy is broken ...
Growth in 2026 and beyond won’t be determined solely by the markets or your marketing plan. It will depend on whether your current or future team has the skills, clarity and support to carry out what ...
Brand owners face a changing landscape at the U.S. federal registration level as the U.S. Patent and Trademark Office (“USPTO ...
Silverback Digital Marketing has announced an update to its online advertising framework, outlining a set of refinements designed to help organisations interpret digital campaign data with greater ...
Synergy Business Brokers reports that selling a profitable business requires careful planning, organized financials, and ...
Silverback Digital Marketing has announced a new series of methodological updates to its mobile app development framework, ...
Transforming Home Services Marketing with PixelDrip Studio Hemphill, United States – December 3, 2025 / Pixel Drip Studio / In a world where most small business owners are juggling way too much, ...
Not for your estate survivors after you die, but instead for you before you die, so you don’t repeat the same mistakes of ...
Shares of Lululemon are trading up about 10 percent on Friday, December 12, as investors appeared to welcome a new leadership ...
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