Get a clear breakdown of Pinterest’s ad lineup, what each format delivers, and how to align them with specific campaign goals ...

Producing an end-of-year advertising campaign (or, specifically Christmas advertising campaigns, as related to this part of ...

Vera Bradley faces ongoing challenges despite new strategies and improved margins. Liquidity appears sufficient for now. See ...

Brad Geddes dug into how he felt "AI Max can trump your existing exact and phrase match keywords and then claim credit for ...

First-of-its-kind analysis of hundreds of climate-related advertisements from BP, Chevron, ExxonMobil and Shell suggests that ...

With just weeks to go till the HFSS ad ban comes into force, the CAP guidance has been published? What does it tell us?

Netflix acquires Warner Bros. & HBO in an $82B deal, boosting its streaming power and market competition. Read here for more ...

Ad Context Protocol is an open standard, developed by Triton Digital and six other companies intended to simplify advertising ...

Beloved claymation characters Wallace and Gromit are back, and once again, Wallace has another hare-brained invention from ...

Greater efficiency, innovation, and smarter ways of working are all very compelling outcomes. According to Sivasubramanian, ...

Univeristy rebrands can succeed or fail, and the difference often comes down to whether leaders treat the brand as a cosmetic ...

Using easily accessible advertising data, Le Monde was able to pinpoint the identities, home addresses and daily routines of ...