In today's hyperconnected world, social media has become a critical channel for businesses to understand consumers. While social listening tools are widely used, they often fall short, providing only ...

Artificial Intelligence has taken center stage in today's world. It is now deeply embedded across the modern workforce, powering virtual assistants, recommendation engines, facial and voice ...

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"RIP Periscope," creators and analysts have been crying. Twitter's decision to introduce going live in its main app, release an API and increase the presence of the app throughout Twitter — let alone ...

Ouellet, Melissa, and Michael W. Toffel. "Empirical Guidance: Data Processing and Analysis with Applications in Stata, R, and Python." Harvard Business School Working ...