We all agree we need a strategy for marketing technology. So why can't we agree on a definition? When you search the web for definitions of “strategy,” they all sound reasonable ... except to all the ...

The term "marketing strategy," is often used as a catch-all phrase to describe anything from a marketing plan to an advertising campaign. A marketing strategy, however, has its own place and role in ...

In a recent post, I asked the overly pretentious question "What Does Strategy Really Mean?" and I answered this question by giving the following definition: an organization’s strategy is its unique ...

Does your company have an "Annual Strategic Plan" with dozens of initiatives, metrics and milestones? It feels structured. It ...

"What is the definition of marketing strategy?" is a common question among marketing professionals and others in the business world. So let's cover some basic ideas that separate marketing strategy ...

Investment advice refers to professional guidance provided by financial experts, such as financial planners or investment advisors, on how to invest your money in a way that aligns with your financial ...

Long-term investing strategies prioritize quality firms, diversifying risk and fostering portfolio growth. "Buy low, sell high" involves buying undervalued stocks and selling when prices increase.