Semify, a leading white-label digital marketing software platform specializing in Search Engine Optimization (SEO), Paid ...

Acquisition brings Dragon's SEO/AI/PPC reporting software platform and international expertise to Semify's digital marketing platform.

AEO benchmarking gives you an objective view into what your brand is known for, how it's positioned and where it shows up—or ...

Tracking brand mentions in AI has shifted from PR vanity metric to a real measure of business value. Opinions expressed by ...

In the early 2000s, that shift was search. Brands that mastered SEO early captured top-of-funnel visibility and market share ...

As the end-of-year shopping sprees peak, buyers are being told to beware of a "surge" in attempted account takeovers by ...

AM if you run a digital agency or a niche site. It’s that realization where you feel you have promised the client the moon, ...

This approach gave us a roadmap grounded entirely in real user intent and actual performance signals. It helped us focus our ...

Trying to figure out who’s who in the world of online advertising can be a real headache. With so many companies out there, ...

Use high-fidelity micro-conversions to tighten feedback loops, sharpen bidding, and keep long-cycle campaigns from drifting ...

New data shows how AI models are reshaping B2B brand hierarchies through rapid month-to-month shifts in unaided recall.

Google announced it is adding social channels within the Console Insights report. This "lets you review Search performance of ...