It feels premature to talk about the “good old days” of search engine optimization. But as anyone who has performed a search ...

Add us as a preferred source on Google. I don't know about you, but I'm tired of seeing AI used in place of actual search ...

Data from 8.7 million Google Business Profiles reveals how industry signals – not generic SEO tactics – determine who wins ...

From machine learning to voting, the workings of the world demand randomisation, but true sources of randomness are ...

"By seeding poisoned content across compromised government and university sites, popular WordPress blogs, YouTube descriptions, and Yelp reviews, they are steering AI search answers toward fraudulent ...

Since last year’s disastrous rollout of Google’s AI Overviews, the world at large has been aware of how AI-powered search results can differ wildly from the traditional list of links search engines ...

A federal judge on Tuesday ordered a shake-up of Google's search engine in a crackdown aimed at curbing the corrosive power of an illegal monopoly while rebuffing the U.S. government's attempt to ...

Jason Chun is a CNET writer covering a range of topics in tech, home, wellness, finance and streaming services. He is passionate about language and technology, and has been an avid writer/reader of ...

Jon covers artificial intelligence. He previously led CNET's home energy and utilities category, with a focus on energy-saving advice, thermostats, and heating and cooling. Jon has more than a decade ...

An Apple executive believes AI search engines could replace what's used today. Alphabet's business relies heavily on dominating the search business. Its shares have been declining due to the ...