Young people with fewer financial resources, especially boys, are the most exposed to advertising about how to make easy ...
As the promises of advertising inch ever closer to science fiction territory, Agency Solutions APAC’s VP Zuzana Urbanova ...
Digital Turbine's AGP business surges on a 30% jump in ad impressions, fueled by wider SDK reach, non-gaming gains and strong ...
This integration empowers advertisers using the Amazon DSP to deploy hyper-targeted, privacy-compliant custom segments created in seconds via OnAudience's proprietary AI Audiences tool. It enables ...
JioStar analysis of IPL 2025 finds minimal duplication in ad views and strong incremental reach from cross-screen media plans ...
Leaked documents reveal Intellexa's Predator spyware hiding in online ads to infect phones within seconds, raising global privacy and human rights concerns.
Display ads are a form of pay-per-click (PPC) advertising, where marketers pay each time someone clicks their visual ad rather than a text ad. While traditional PPC campaigns—like Google Search ...
To highlight the developments that defined much of the year and those likely to shape 2026, we asked industry leaders to ...
If you’re not marketing your business on mobile devices, you may be losing money. Learn 10 mobile device marketing strategies to target smartphone users.
For years, connected TV (CTV) has been treated as the domain of brand advertisers — a big-screen storytelling channel, strong in reach and emotional impact, but rarely considered a performance engine.
Hear how GeeMee sees the rapid evolution of generative AI, the maturation of the fintech market and the importance of ...
OnAudience, a provider of audience solutions that gather data from more than 200 markets, is partnering with Amazon Ads, enabling marketers to licence OnAudience segments and standard taxonomy-based ...