Versant, the new home for NBCUniversal cable networks being spun off from Comcast, will use USA Sports as the umbrella brand and division name for sports programming on USA Network and Golf Channel.

San Diego State Aztecs logo on the field at Snapdragon Stadium. (Photo courtesy of San Diego State Athletics) San Diego State sports fans will be able to turn to the USA Network starting next year to ...

Versant is rebranding MSNBC and changing the logos of other networks in its portfolio as it looks to distinguish itself from NBCUniversal ahead of its separation from Comcast by the end of this year. ...