Ernie Ball has unveiled its latest signature electric guitar string set, and has been developed with and for the blues-pop superstar John Mayer that is a first for the brand, arriving in a custom ...

If you’ve ever played guitar, you’ve probably seen a pack of Ernie Ball guitar strings. Wrapped in psychedelic packaging, Ernie Ball strings are often the first products to catch your eye when you ...

To spread the word about its new Paradigm guitar strings, manufacturer Ernie Ball — which introduced its Slinky strings in 1062 — has invited rockers like Dream Theater's John Petrucci, Kenny Wayne… ...