A head-scratching optical illusion challenges the perception of color and how the brain plays tricks on us. In an image created by the UK contact lens vendor Lenstore, a series of lilac letters ...

Colour perception, an essential aspect of human vision, enables us to interpret and interact with our environment reliably despite fluctuating illumination. At the core of this capability is colour ...

Colour perception is one of the most complex and debated phenomena in visual neuroscience and psychology. It encompasses how the human visual system interprets wavelengths of light to produce the ...

In the fast-paced world of digital distractions, a new kind of viral phenomenon has taken over our social feeds: the high-stakes visual perception challenge. As a long-time observer of how our brains ...