Raley’s is launching a personalized sampling box for its loyal customers through a partnership with gifting services company Bunny James, per a recent press release. Set to roll out this fall, the ...

I’ve always felt that if I had a demonstrably better product than competitors and could only afford to implement one marketing element, it would nearly always be sampling. Sampling breaks through the ...

"We don't think of ourselves as a sample-box company." This statement from Katia Beauchamp, co-founder of Birchbox, may come as a surprise to those who credit the cosmetics retailer with starting the ...

Pacific Magazines is eyeing off other verticals it can extend its sampling box offering to, with health and wellness being at the top of the list. The magazine publisher, which publishers Women's ...