Marketing is essential to success in business. You may have an excellent product or quality service, but if you don't get the word out, then your business will not get the attention -- or customers -- ...
Nitin is the founder of QRCodeChimp. He's a technology leader with over two decades of technology development and management experience. There's been a long, ongoing debate on sales vs. marketing.
These seven creative holiday marketing strategies can help your business stand out from competitors, connect with audiences and make a real impact. The holiday season offers brands a unique ...
Recently, I had the privilege of moderating two panels featuring sales and marketing leaders representing companies the likes of Manhattan Associates, Cox Automotive, Fiserv, Deluxe, Oracle, EarthLink ...
Traditionally, sales and marketing teams have a strained, disconnected relationship. Sales teams blame marketing for delivering low-quality leads, whereas marketing blames sales for failing to close ...
Why is it so hard for Sales and Marketing to effectively collaborate? Although both are critical players in revenue generation, the misalignment between the two departments is a well-known issue.
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