Update, 3/30: While initial supplies of the MoonSwatch sold out in short order, Swatch has revealed that it will not be a limited production watch, and that more will be available soon. You can read ...

The hottest watch of the year sold for $260 last weekend and spurred chaos across the world. Swatch and Omega partnered for an affordable version of the latter’s iconic Speedmaster, dubbed the ...

A collaboration in the high-end watch world that no one saw coming, has the industry and “watch-heads” in a frenzy. After teasing it via social media for a week and taking out full page newspaper ads, ...

It’s new MoonSwatch season, and this time, Snoopy has added a unique golden touch to five OMEGA x Swatch Mission to Earthphase Moonshine Gold watches. Released in limited quantities each month (August ...

It was absolute pandemonium at global Swatch stores over the weekend as the collaborative MoonSwatch with OMEGA was released. Fans of the Speedmaster Moonwatch along with resellers camped in record ...

Last Friday, Omega and Swatch finally released the long-teased Snoopy MoonSwatch. A full two years after the affordable take on the Speedmaster first landed, new versions like the Snoopy are still ...