(Bloomberg) -- Meta Platforms Inc. on Wednesday shuttered CrowdTangle, a popular social media analysis tool that journalists, civic groups and researchers used to monitor trending posts on platforms ...

Meta is expanding the way it helps advertisers partner with content creators. Meta is expanding the way it helps advertisers partner with content creators. The media company is releasing new tools to ...

The reported valuation aligns with where Manus had been headed before Meta intervened. The company had been raising new funds ...

Meta is discontinuing data analysis tool CrowdTangle on August 14. The closure will come three months ahead of the next US presidential election and three years after it was reported that the platform ...

Every advertiser wants performance, but not every advertiser defines it the same way. “You can’t really define performance monolithically,” Fred Leach, Meta’s VP of product management, told ...

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Meta is encouraging advertisers to integrate Google Analytics with its ad platform, offering early access to ad system updates that have shown a boost in conversions. Details. Meta says setting up the ...

New generative AI video creation tools for advertisers on Facebook and Instagram, Meta announced today. The tools are rolling out in Advantage+ creative and will be more widely available to ...

Concerns about out-of-control artificial intelligence (AI) spending have cast a shadow of doubt over Meta Platforms (NASDAQ: ...

Advertisers report that costs per impressions on the automated ad platform Advantage Plus have skyrocketed and performance has dropped. Advertisers report that costs per impressions on the automated ...