The National Quality Forum‘s Board of Directors has approved for endorsement a measurement framework for individuals with multiple chronic conditions. The framework addresses the complex circumstances ...
On February 1, MM&M co-hosted with sponsor IQVIA an intensive half-day event, titled, “Gauging Pharma Campaign Lift: Why the process gets derailed and how to fix it.” Held in Princeton, NJ, discourse ...
NBCUniversal has continued its push to modernize measurement by creating a new certification that attempts to tie together emotion and ad quality. The focus on emotion is driven by research the media ...
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