What it is: a way to add special effects in 5- to 10-second videos shot in-app. Free effects include “Star Trek” phasers, photon torpedoes fired from Star Trek Enterprise and “Call of Duty” effects.

Join our daily and weekly newsletters for the latest updates and exclusive content on industry-leading AI coverage. Learn More Starwood Hotels & Resorts, the operator of hotel chains such as W Hotels ...

Opening hotel-room doors with an electronic swipe card isn’t terribly difficult. But industry officials want to make it even easier for guests to get into their rooms. Starwood Hotels is one of the ...

Opening hotel-room doors with an electronic swipe card isn’t terribly difficult. Now, it’s getting even easier. Starwood Hotels is one of the first hotel conglomerates to use keyless technology ...

As more guests become comfortable with the idea of using a smartphone as a room key, the two largest U.S. hotel operators are slated to more than triple the number of properties that offer keyless ...

Preferred Hotels & Resorts has reached an agreement with OpenKey to provide keyless entry for its member hotels. Preferred Hotels members have the option to implement OpenKey's technology, which ...