When signed in to your Google account, your searches, clicked links, images, and videos are tracked. Things like your IP address, device, and which ads you click are tracked even when you're not ...

Google has confirmed there is a bug with Google Ads dynamic remarketing tracking where the data is not flowing into the ...

On February 16, Google implemented a significant shift in its advertising policies, allowing advertisers to collect IP addresses and use device fingerprinting – two tracking methods that had been ...

Google Ads scripts quietly prevent overspend, tracking failures, and performance leaks that automation and Smart Bidding ...

Surprise new tracking goes live. Republished on February 20th with new report into the multi-billion dollar data harvesting industry and its staggering growth, all fueled by unlimited user tracking.

Forbes contributors publish independent expert analyses and insights. Zak Doffman writes about security, surveillance and privacy. Republished on December 21 with Google’s proposals to change search ...