With the advent of the smartphone revolution, Quick Response (QR) codes have really taken off in a big way. They’re being used for commercial tracking, ticketing, marketing and even product-labeling.
Uniqode reports QR Codes are key for collecting first-party data, offering consent, context, and engagement insights over traditional tracking methods.
Designed as a high-tech marketing resource, QR (quick response) codes have many useful applications. These (usually) black-and-white algorithmic codes are gateways to a potential multimedia nirvana.
It seems that multiple social media companies decided that today would be a good day to release some new features. Both X (formerly known as Twitter) and Mastodon have released some small but notable ...
QR (quick response) codes have been around for nearly 30 years. Developed in 1994 by a Japanese engineer for the purpose of tracking components in car factories, they have evolved into a highly ...
First invented for use in industrial applications in Japan in the early 1990s, QR codes were being widely used by consumers when smartphones with QR readers became more prevalent in the 2000s. After ...