Dodge fans take note: the performance brand is promising product news every four months for the next two years, leading up to the first electric vehicle to wear the badge. Never Lift is the name of a ...

High-performance package cars from Detroit have been a staple for decades: Take the top performance model sold in showrooms, amp the performance up by a factor of 10, then hand the keys over to the ...

As all of Detroit’s automakers prepare for the annual Woodward Dream Cruise festivities, Dodge has just pulled the cover off of a ton of new Direct Connection performance parts for modern and vintage ...

With the return of the Direct Connection performance parts program, Dodge is opening another chapter in the story of its internal combustion muscle cars. Electrification is just around the corner ...

Dodge will offer carbon-fiber body panels from SpeedKore Performance Group through its Direct Connection parts program, the automaker announced Monday in a press release. Direct Connection, which ...

The brand has announced a new business plan called Never Lift that combines new products and giveaways with a rebooted performance parts business. The project includes the hiring of a Chief Donut ...

Tony Stewart and Matt Hagan will debut striking new red-and-blue Tony Stewart Racing (TSR) Direct Connection Dodge//SRT graphics at NHRA Gatornationals Piloting the TSR Direct Connection Dodge//SRT ...

Dodge launches its first Dodge Charger Drag Pak: the all-new 2026 Dodge Charger Hustle Stuff Drag Pak by Direct Connection. The brand's newest purpose-built race car unites SRT race HEMI® engine power ...

The Power Broker network is finally open for business. Dodge has been publicizing the new Direct Connection program with gimmicky things like its Donut Maker position but performance enthusiasts ...

50th anniversary of legendary Dodge Direct Connection performance parts brand will be celebrated with special liveries for Tony Stewart Racing (TSR) Top Fuel and Funny Car machines at 70th annual NHRA ...

Mopar enthusiasts rejoice. Dodge is adding two new crate engine series’ to its Direct Connection lineup of performance parts: the Hellephant and HurriCrate. Both engines will make their debut Nov. 1-4 ...