If you don’t have a lead magnet, get one now. A lead magnet is something you give away in exchange for an email address. It can be accessed instantly, with high perceived value and high actual value.

Lead magnets have long been an effective tactic for generating more leads and growing an email list. Popular in the marketing industry, lead magnets can also be used by independent business owners to ...

6-step framework for high-converting sales funnels. How to attract traffic, create valuable lead magnets, nurture with strategic content, master buyer psychology, optimize design for seamless ...

Your website will attract two kinds of visitors: buyers and browsers. Your buyers are ready to buy; their wallets are open. But your browsers are on a quest for ...

We collaborate with the world's leading lawyers to deliver news tailored for you. Sign Up for any (or all) of our 25+ Newsletters. Some states have laws and ethical rules regarding solicitation and ...

When they first caught on, online lead funnels were used mainly by coaches and small businesses selling some kind of service or info product. But there's no reason enterprise brands shouldn't or ...