Researchers investigating the effectiveness of outdoor ads promoting climate change awareness and action found that a general ...

On Wednesday, Guess Inc. revealed that Ferragni will front the spring 2026 global advertising campaign, photographed by Luca ...

In a year defined by oversaturation and shortened attention spans, the marketing campaigns that truly stood out in 2025 were ...

The power of advertising extends far beyond selling products. Great campaigns can shift cultural perspectives, challenge societal norms, and create lasting change that resonates decades after their ...

A political action committee with ties to Gov. JB Pritzker launched a “seven-figure” ad campaign Friday backing his two-time ...

Norwegian Cruise Line (NCL) has unveiled its new brand identity inspired by its 90s tagline, "It's Different Out Here," along ...

Most marketing does not fail because the creative was weak, the media plan was off or the budget was too small. It fails long before any of that happens. Marketing fails when organizations confuse ...

Featuring entertainer Keegan-Michael Key, the ad spots highlight how Choice offers guests unique experiences and more value ...

As TV continues to converge with digital media, advertisers benefit the most from partners who understand both worlds. When ...

Vibe.co takes the best TV advertising services today and blends traditional television reach with online streaming service ...

GM is launching its new “This is Chevrolet” marketing campaign in Argentina, seeking to connect with potential customers ...