Forbes contributors publish independent expert analyses and insights. John Kell is a writer who's covered spirits for over a decade. The new Maker’s Mark campaign is called “Perfectly Unreasonable” ...
Today, two surgeons will operate on a tumor just millimeters away from the brain I use to feed my family. The path to this has made much of what I do as a political ad-maker real and relevant — and ...
— -- Doritos has spent the past five years pitting consumers squarely against Madison Avenue in its flashy Super Bowl ad competition. Tuesday, Doritos will announce that for its 2012 Super Bowl ...
Maker’s Mark is launching a campaign intended to help the American bourbon whiskey brand grow into a global icon. The campaign, called “Make Your Mark,” is meant to serve as a lens through which the ...
Vizio Inc., a major maker of TVs in North America, wants to sell some of the ads that appear on its TV sets’ screens. It is forming a unit called Vizio Ads to sell advertising on its SmartCast ...
Political ad maker Fred Davis III will work on Doug Burgum’s media campaign. The political consultant has served several presidential candidates, including George W. Bush, McCain and John Kasich.